Do words matter?
Every writer (so-called) asks this question every now and then; do words matter? Look at the world, all the bits and pieces of information erupting endlessly, and then you look at yourself and whatever it is you have to say, and then you ask; does it matter? In this overload of information spewing out from everybody all at once, does what I have to say or add matter?
You might wanna ask Google (I already did), but you might not be so impressed with the results. They’re all scientific and research-based. I think, if you want to know the importance of your experiences and self-expression, the best person to ask is you. I was watching a documentary on YouTube titled Do You Trust This Computer? and it was said that the average human being leaves a data footprint of 500Mb daily. Times this by the number of humans on the planet and you get as many bits of information as the atoms in an ocean. So just think of adding your own tiny bit to this madness of information, how does that feel?
Do words matter?
I think what really matters is who’s behind said words. The importance or influence of the sayer. If you’re a nobody, then your words count for little, so little it’s pointless. But if you happen to be somebody of importance or influence then your words count for much. I think it is not so much a question of whether your words matter but how consistent your words are. Consistency is key. And that is what most fail at, consistency, because of mood swings like sudden depression or sadness or fatigue (which is human). So many factors affect consistency. So another question is; how disciplined do you have to be to be consistent?
The breach on the credit reporting agency, Equifax, that put about 143 million customers in harm’s way shows yet again how unsafe everyone is on the internet.
The companies that handle our personal information are not airtight, and this means that sooner or latter someone’s gonna hack through and expose millions upon million of info, yours and mine.
The information accessed includes names, Social Security numbers, birth dates, addresses and driver’s license numbers. Credit card numbers for approximately 209,000 U.S. consumers, and certain dispute documents with personal identifying information for approximately 182,000 U.S. consumers, were accessed.
There’s a store in London called The Data Dollar Store that sells pretty much everything you’d find in a usual store, but this store is in no way a usual store, because instead of accepting money for what you want to buy, they accept only personal data instead.
The Data Dollar Store sells products for personal information and not money (AOL).
This store is the first of its kind that exposes the hidden truth about social media.
Personal data ‘freely’ uploaded on social media platforms are used to target social media users.
Algorithms are programmed so as to collect data and turn it into useful information that can then be sold to advertising companies or used directly to target ads at users.
The question is, if my data and your data are generating money online, then why are you and I not getting part of that money?
Featured imagine Credit: MaximP/ Shutterstock
Cyber security firm, Kaspersky, has been running a pop-up shop in London called The Data Dollar Store. They sell exclusive t-shirts, mugs and artwork, but not for money.
If you want anything from this queer shop then you’d have to give up some personal data because in this shop, data is currency.
Data Dollar Store sells products for personal data (AOL).
This shop might be an experiment of some sort, but it exposes strange truths and about the online world.
Information is currency, and all the data we share on Whatsapp, Facebook, and the like, are used to corner us into purchasing services that are akin to our specific behavioral patterns.
On a daily basis we register or sign up for services online, where we give out confidential information about ourselves.
Research shows that your private data is not so ‘private’ after all.
How vulnerable are you online?
Imagine the internet as in a town, you hide something in a corner of a house in a big town. You think no one can possibly find it. But then, there are people who make it their duty to find that thing that you think no one can find. Well, these people may be bad people or luckily good people.
And that is what Chris Vickery (director of cyber risk research at Upguard Security) is, good people.
Vickery has made it his duty to detect your information online and secure it before the bad guys do. I’m talking about voter registration records, account credentials, literally the things that make you you online. Vickery has spotted dozens of these open and penetrable databases.
Why is your information not secure as you think?
Simply because the companies you share your info with are careless. Need I remind you that humans work in these companies? A clumsy employer in charge of your info could recklessly dump it somewhere where it could be used to wreck you havoc.
It’s still down to the human factor, we’re not wired to be extremely careful like machines.
Well, let’s hope that Vickery and his good kind continue to spot out vulnerable information before the sharks do.
Trust me, you don’t want the sharks to get to it first.